[Classicrendezvous] Re: FW: Brooks Saddles- News from the Force! not the Dark side

Example: Production Builders

From: CYCLESTORE@aol.com
Date: Tue, 7 Nov 2000 12:12:50 EST
To: classicrendezvous@bikelist.org
Subject: [Classicrendezvous] Re: FW: Brooks Saddles- News from the Force! not the Dark side

Hi gang,

It is with great pleasure that I forward the following announcement from my friends at Pashley Handbuilt Bicycles in Great Britain.

Yours in leather,

Gilbert" Pashley Moulton Dealer in The States" Anderson The Bicycle Outfitter Raleigh, NC USA cyclestore@aol.com

In a message dated 11/7/00 11:45:37 AM, Dan@pashley.co.uk writes:

<< I am sure that Moultoneers will be interested in the following announcement.

I for one am much relieved.

So if you are thinking of buying a new saddle - make sure it's a Brooks.

The (Moulton model-added for clarity) APB fx80 will now be fitted with the Brooks Swift as originally intended.

Press Release

Brooks Saddles free to build on fine heritage in £1 Million acquisition

The management team of Brooks, makers of fine leather bicycle saddles have

acquired the business from the liquidators of its parent company, Sturmey

Archer Ltd (in liquidation) of Nottingham.

Brooks, based at Smethwick, Birmingham had always been a separate

manufacturing centre from its parent company and so the team will be

straight back into production on Monday 6th November.

The acquisition was supported by private investors from within the bicycle

industry who have a high regard for the quality saddles that Brooks produce.

Brooks saddles sell to over 180 companies world wide with over 85% of

production going to discerning customers overseas. The saddles are used on a

comprehensive range of cycles including traditional and contemporary styled

bikes, touring cycles, tandems and performance road bikes.

Brooks Managing Director, Gordon Nixon is delighted to be back at work with

his loyal team of craftsmen, saying "We were deeply shocked when our parent

company went into liquidation through no fault of our own. Brooks was

founded in Birmingham over 130 years ago and we have always been immensely

proud of our heritage. We are now thankfully free to continue to build on

our reputation as the finest bicycle saddle maker in the world. We are

extremely grateful for all the support we have received, especially from our

customers who have stood by us and who have today, on our first day back,

given us orders in excess of a months production."

The acquisition of Brooks was overseen by Paul Bennett of the law firm

George Green (of Cradley Heath), acting with the investors in conjunction

with James Grenfell of Birmingham based Corporate Financiers, Invex Partners

Ltd. Banking facilities are being provided by HSBC, Birmingham.

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Release: Immediate

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