Re: [Classicrendezvous] Atala and "Schwinn Approved" plus commercial

Example: Production Builders:Peugeot

From: "brian blum" <>
Subject: Re: [Classicrendezvous] Atala and "Schwinn Approved" plus commercial
Date: Thu, 30 Nov 2000 01:10:04

I find it hard to imagine a Varsity as quality, though it could be consistant. I have a photo of an abandoned Schwinn Sports Tourer that has been lock in this rack for many years. It was there when I started working here 4 years ago. Grand Tourismo, TA cranks, brazed Reynolds 531 and rediculous stem mounted shifters just like a Varsity.


----Original Message Follows---- From: Joseph Bender-Zanoni <> To: "brian blum" <> CC: Subject: Re: [Classicrendezvous] Atala and "Schwinn Approved" plus commercial Date: Wed, 29 Nov 2000 19:24:22 -0800

Ah but a Varsity is a wonderful thing in terms of quality. Consistent, reliable. It worked. See Sheldon's site about the electroformed frame process. The consistency of the Schwinn product and what it stood for across the line is remarkable.

My point about the Chiorda is that you have the good one and it is fine, but the lesser bikes were painful and they hurt their image.

And now a special "Schwinn Approved" offering. Toe straps. White. NOS (some have a little rust on the buckles. Made in Italy. Schwinn Sprint $2. Schwinn Approved $4. Plus shipping ($1-$3.20). Delivery may slide to January.