>> I recall an NPR story on the subject of such
>> consultants and some of their failures (most famous being
>> the Chevy Nova - means "doesn't go" in Spanish),
>
>Didn't NPR know this is an urban myth? "Nova" connotes "new" to Spanish
>speakers as much or more than it does to English speakers, and that car sold
>very well in Spanish speaking countries. See
>http://www.snopes.com/business/misxlate/nova.htm
1. The country was Brazil, the language is Portuguese that "Nova"
means "no go"
>It's a funny story, but that's all. It's like saying Americans wouldn't buy
>a Bianchi because it sounds like it's a bike for a bisexual Yankee. Ok that
>analogy really sucks, sorry!
2. What about the Faggin ?
Roy H. Drinkwater
Lititz, PA