[CR]Flash' New Hetchins History Part 1

(Example: Framebuilding:Tubing:Falck)

From: "Thomas Rawson" <twrawson@worldnet.att.net>
To: <Classicrendezvous@bikelist.org>
Date: Thu, 6 Mar 2003 22:50:51 -0800
Subject: [CR]Flash' New Hetchins History Part 1

The recent re-go round of opinion on the legitimacy of Hetchins makers past and present has yet again (as last December) stimulated a new bit of research and writing for the Hetchins Historical website. To make sure all who want to see it can and to ensure this is in the archive should the debate raise its head again (and so that Chuck has a place to send everyone), below please find Part 1.

Flash Historic Hetchins Web Site http://www.hetchins.org March 2003

Some thoughts on 'old' and 'new' Hetchins and the idea of hand-made vs. custom-made, Part One.

There were various periods of Hetchins design development. Elsewhere at the web site I have separated several periods by location and chronology: Tottenham, Southend, Leeds, pre-War/post-War, etc. This classification scheme is simple and has an obvious applicability, but here I would like to fill in some more detail along a different line of classification. The scheme of classification I shall now explore is based on lug design and the method (or methods) of lug production. Four periods of design development can be identified.

First Period (getting started)

Very early production, from the 1930s to 1949, used standard lug blanks supplied by Chater Lea and modified (cut, filed, drilled, etc.) by Hetchins (Jack Denny or whoever). These were the same lug blanks as used by many other frame builders at the time. An early Hetchins looks much like an early Bates, as far as lugs are concerned. I shall call this the first period. (Not that Hetchin himself would have called it that; it has only a didactic significance in retrospect.)

Second Period (Latin Series introduced)

In 1949, a new set of lugs was designed and introduced to the public at the Lightweight Show trade fair (and subsequently in the 1950 catalog). These lugs were not based on Chater Lea blanks or any other blanks then available to every builder who cared to use them. They were unique to Hetchins. The complete set consisted of eight designs, collectively known as the 'Latin Series' on account of their names: Magnum Opus, Magnum Bonum, Nulli Secundus, Vade Mecum (three variations), Cogniscenti, and Experto Crede. Only one of them, the Nulli Secundus, resembled anything seen before. There were two main methods of production: casting, and cutting-and-filing sheet metal. All of the lug patterns were produced using both methods, although only one lug pattern, the Experto Crede, was explicitly offered in the catalog in two versions, cast and pressed (the first EC with pressed lugs was sold in 1956). Why the others were no so explicitly offered is not known.

Casting is fairly straightforward, so I shall not describe the process. Casting was well established in Britain from the time of the Industrial Revolution, so it was wide-spread, efficient, and economical.

A second method appears to have been developed by Hetchins (possibly by Jack Denny). The lugs started out as lug-thickness sheet metal. A lug pattern was traced onto the surface, and then the metal was sawn and filed, by hand, until it matched the pattern. To increase productivity, 10 to 12 sheets would be riveted together and cut at once. Jack Denny used this procedure in the shop, but other lug cutters were also employed as subcontractors. (One of them ran into David Miller last summer at a cycle jumble and introduced himself.) After the sheets were cut, they were separated and pressed (or possibly rolled) round a lug-like form into the shape we know with sockets to fit mitered tubes, and the seam was tacked shut. A press was used to form the flat sheets into finished lugs.

The lug cutters were provided with templates or sketches of the lug designs to use as cutting patterns (see fig. 1 below). At least one full set of patterns has survived; one of them shows a Latin Series pattern which never went into production.

A variation on this production method was to trace the lug pattern onto a single very long lug blank and cut away the blank until it matched the pattern. Compared to the stack-method, this was time-consuming and labor-intensive. Moreover, two lugs could hardly be cut identically by this process, whereas stack-cut lugs would come out in identical dozens.

The production records from 1950 to 1960 list over 4,700 frames; at three lugs per frame, this comes to over 14,000 lugs. It is scarcely possible that they were cut singly from pre-formed blanks, even by several subcontractors. The vast majority must have been cast or stack-cut. Single-cut blanks would have been likely only for prototypes, new designs, or testing purposes.

The fleur-de-lis tangs (for fork crowns and brake bridges) were die stamped; at least one original die is still in existence.

A few of the designs were not commercially successful and later dropped (e.g., the Cogniscenti), while several others were well received by the public and established Hetchin's reputation as 'a marque of distinction.' One model in particular, the second version of the Magnum Opus introduced in 1953, came to embody the Hetchins Look in the cycling public's consciousness (see fig. 2. below). Production and sales figures from 1950 to 1960 were strong, averaging 430 frames per year for eleven years. Additional frame builders were hired for the shop, and some frames may have been subcontracted to other London builders as well, to meet the large number of orders. This was undoubtedly Hetchin's heyday. I shall call this the second period of design development.

Third Period (bread-and-butter models introduced)

In the 1960s and 70s, another, third, burst of lug design activity occurred. In addition to the Latin Series, Hetchins introduced new models based on industry-standard lug blanks, such as Prugnat or Nervex, and modified them. The Mountain King, for example, is simply a Prugnat long point lug with bits filed and drilled away. The Italia model also used industry-standard Prugnat lugs with slashes or scallops (many variations are known). The Keyhole, Swallow, and Spyder are other lug designs based on standard lug blanks which were cut, filed, and drilled. The Italias, Keyholes, and Swallow/Spyders were probably Alf's bread-and-butter frames, and many hundreds were exported to the USA, while the more exotic Latin Series were becoming increasingly pricey, compared to the rest of the market, and affordable only for an increasingly elite clientele.

In the 1970s, Alf diversified, commissioning an unknown number of frames from an Italian builder; they bore Hetchins paint, transfers, and badges, and many were exported to the USA to compete against such major players as Cinelli, Masi, Colnago, Pogliaghi, and De Rosa.

By the 1970s, orders had dropped to a half or a third of the levels of the 1950s and the other frame builders who had been in Hetchin's employ were gone. Jack Denny, by then an old man, continued building frames, but from about 1977 onwards, most of the production, including the Latin Series, was carried out by subcontract to Bob Jackson Cycles (Leeds).
>From the 1970s, in addition to the bread-and-butter frames, Alf catered to a very specific clientele on the principle that the customer got whatever he wanted. Collectors sometimes purchased several frames and never rode them; a number of such special-order frames have survived from this period. They often have very elaborate embellishments, for example the customer's initials cut into an ornament extending 30 cm or more along the seat tube (example: http://www.hetchins.org/504d.htm).

By the 1980s, this dual system of bread-and-butter frames based on industry-standard lugs and the Latin Series for choosier customers was no longer economically viable. Bread-and-butter frames were being made faster and cheaper by other, mass-production manufacturers, and the market for one-offs was too small to sustain the shop. In 1982, Alf commissioned a study by Hugh O'Neill, the conclusion of which was that Alf would have to modernize, or give up. By April 1986, he had sold the business.

This concludes what I would call the third major period of Hetchins design development, and subsumes what I have elsewhere at the web site separated under two region-based headings (Tottenham and Southend).