I've been looking through Gazzetta dello Sport's 100th anniv. Giro book and there is a great photo of Eddy Merckx riding a bike with F on the headtube and seattube panel; the F has above what would appear to be the shape of a cathedral (like Albero Masi uses representing the Doumo of Milano). I'm 95% sure the downtube says FAEMA. It's a black and white photo in which the bike is all white with the exception of the headtube and seatube panel. There is no date attributed to the photo but the caption says, in Italian, "Eddy Merckx winning the Gorizia-Tre Cime di Lavaredo stage".
I then hit the archives and found a couple of references to 1969 Faema bikes, and made by Masi. Interesting.
The book has hundreds of photos. Anyone interested in Giro history should
order one from the publisher, see COMMENTS (don't know if available
elsewhere):
http://italiancyclingjournal.blogspot.com/
Angel Garcia Long Valley, NJ
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